Winning Creative Agency of The Year showed the world that you don’t have to be a huge agency to make a real difference. So, what went into the win? As many in our…
Learn just how much extra money you could be bringing into your business by amping up the creativity in your campaigns. We’ll also show you some simple ways that you can get…
Got bags of creative ideas but struggle to bring the rest of the business with you? One of these ideas might help.
In January this year, we asked 200 senior b2b marketing professionals in the UK and Ireland about the challenges they face in 2021.
Do you remember Treasure Hunt on Channel 4? Anneke Rice running around the country looking for clues?
Hello! I am Louise and I joined the Genius team in early September as the Marketing Genius. Thanks to Rona (my name for COVID-19) I started my first day working from home,…
We’ve produced a few guides to help you gather your thoughts. If you make sensible plans, your business will continue to thrive as the coronavirus (COVID-19) situation develops. Our core advice is…
Here we’re going to look at customer-centric messaging and why that works better than any of the kind. The reason that I want to talk about this is because so many companies…
Today we’re going to look at how big ideas can drive big returns in marketing. What we mean by big ideas is conceptual advertising. In order to understand what that is, I…