Vanilla Vapes are supply quality e-liquids into the vaping market. They asked us on board to develop a creative direction for them. The brand in question, called Humble Pie, was crying our for an irreverent, tongue in cheek solution that had to be cost effective and raise a smile. We developed banner ads and trade support in the form of a sales brochure, showcards and posters. The response has been terrific, with increased sales and expansion into European markets.